Turn opinions into data

Starred feedback helps you take a data-driven approach to maintaining relationships.

It’s only getting tougher to maintain client relationships.

Feedback isn’t a replacement for F2F interaction. View it as an optimization to service accounts with objective data. Retention comes down to how well you know your customers. Feedback is your early warning system.

Feedback matters
Tailored to your team and organization

Tailored to your team and organization

Starred specializes in building custom account structures - you want to be able to survey and benchmark methodically according to regions and client segments. Facilitate ownership of client satisfaction throughout your organisation.

Actionable insights and automated follow-up

Prioritize by impact and follow up on client feedback in an automated yet personal way. With our real-time, continuous dashboards and segmented insights you’ll know where to direct your efforts to reduce churn, boost loyalty, and increase revenue.

Actionable insights and automated follow-up
We’ve got your (feed)back

We've got your (feed)back

Every company's customer lifecycle is unique. That’s why our Customer Success Managers specialize in supporting you achieve impact with feedback throughout your Customer Journey. We’re here to help define and achieve success in gathering feedback and driving decisions with insight. What are your business goals?

What clients say about Starred

"Partners should feel like they are a natural extension of our sales team. We use the insights to help them understand where their partners need more training and support."

Emily ffrench Blake

Global Head of Partner and New Market Sales

"The 47% response rate exceeded all of our expectations. With the help of Starred feedback we can further develop our strategy."

Niels van de Sande

NL Support Centre Manager

"Starred has bought the voice of our customer into our day to day discussions as well as more formal business reviews. It is a powerful tool that is driving behaviour change in a subtle yet fast way."

Susan Perry Whitehead

EU Head of Customer Services

Effective client engagement

  • Personal follow-up

    Follow up with clients personally and automatically from the person who sent out the feedback invitation.

  • Close the feedback loop

    In case of negative feedback a firefight email will be sent to the right colleague so you can solve issues immediately.

  • Hassle-free insights through enterprise dashboarding

    Get the complete picture. View company-wide or local trends and benchmark your data per client group.

  • Determine access rights

    Collaborate with an unlimited amount of colleagues and have every colleague view their own dashboard.

  • Learn what's driving client satisfaction

    Our Priority Matrix lets you view prioritised improvement points for all of your client groups. Increase loyalty by improving satisfaction.


Build feedback into your workflow and get more out of your data.

Feedback benefits all your stakeholders


Use Net Promoter Score as KPI for investors and track company-wide improvements.

Sales Director

Real time insights into how your account team is valued.

Client Service Director

Know when a client is unsatisfied and act on it straight away.

Trade Marketing Manager

Add NPS to your Account Based Marketing practices.


Line-up client satisfaction against client value and know where your risks and opportunities are.

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